Winners 2022

At a glittering awards celebration in London, the VM & Display Awards winners were announced. Suppliers and retailers gathered at the Leonardo Hotel St Pauls to honour the very best in retail visual merchandising and display.



The winners and shortlisted entries from the awards can be seen below:


BEST USE OF INSTORE GRAPHIC/SIGNAGE Sponsored by Mega Creative

Shortlisted: Adidas – Prima Loft In collaboration with Blacks and Tangent Agency

Nike Town – You Can’t Stop Sport In collaboration with KGK Genix

Selfridges – Swatch In collaboration with Seen Displays

Stella McCartney – Get Back In collaboration with Hello Flamingo


WINNER:

Lacoste – Peanuts In collaboration with SGK



RETAIL FOCUS – READERS’ CHOICE AWARD – PUBLIC VOTE Sponsored by Retail Focus

WINNER: Harrods – Reunions In collaboration with Harlequin Design


BEST INTERNATIONAL WINDOW/S Sponsored by the VM and Display Show

Shortlisted:

Dior – Kenny Scharf Monsters In collaboration with Universal Display

Hermes – Planet Earth Winter Refresh In collaboration with Harlequin

Hongu – Oriental Treasures In collaboration with In-house team

Macy’s – Flower Show In collaboration with Harlequin


WINNER:

Bloomingdales – Space Jam In collaboration with Harlequin


BEST NON-FASHION RETAIL CONCEPT Sponsored by IDW

Shortlisted:

The Design Museum – Bombay Sapphire In collaboration with Harlequin

Sophie Tea Art – Kitsch In collaboration with Because Creative

Waitrose – Shop in Shop In collaboration with Sarah Feather Design

Whole Foods – Beluga Vodka In collaboration with Seen Display


WINNER: Disney – Frozen 2 In collaboration with Propability



BEST USE OF MANNEQUINS IN A MULTIPLE/BOUTIQUE Sponsored by WeAreSDI


Shortlisted:

Barbour – Modern Heritage In collaboration with In House Display Team Hackett – Man of the Match In collaboration with Harlequin

Joseph – May 2021 In collaboration with Hello Flamingo


WINNER: Ted Baker – Refresh In collaboration with HOL GROUP



BEST CHRISTMAS WINDOW/S IN A MULTIPLE/BOUTIQUE Sponsored by Antalis

SHORTLIST:

Coach In collaboration with Studio XAG

John Smedley – Woolen In collaboration with Mega Creative Superdry In collaboration with KGK Genix


WINNER:

Tory Burch In collaboration with Hello Flamingo


BEST USE OF POP/POS Sponsored by Replica

SHORTLISTED:

Astrid and Miyu In collaboration with Matt Wingfield Studios

Benefit Cosmetics In collaboration with arken POP

Boots – Mix it Up In collaboration with SDI Display

WINNER:

Selfridges – Smartech In collaboration with Emerald House Associates



BEST POP UP STORE Sponsored by Seen Displays


SHORTLISTED:

Harrods – Milanese and Maximlism In collaboration with SDI Display

Issey Miyake In collaboration with Propability

Sophie Tea Art – Complimentary Colours In collaboration with Because Creative

Harrods Canada Goose Northern Lights In collaboration with Blacks


WINNER: The Design Museum – Bombay Sapphire In collaboration with Harlequin




BEST USE OF TECHNOLOGY IN A WINDOW/INTERIOR Sponsored by HOL Group

SHORTLISTED All Saints In collaboration with Kendu

Michael Kors – Spring 2020 In collaboration with Harlequin

Selfridges – Phantom by Paco Rabanne In collaboration with Studio XAG


WINNER:

Adidas – Superlative In collaboration with Studio XAG



BEST CHRISTMAS INTERIOR Sponsored by Proportion London

SHORTLISTED:

Coach In collaboration with Studio XAG Disney – Lola In collaboration with Propability

Liberty – The Tree of Liberty In collaboration with Studio XAG


WINNERS:

John Lewis In collaboration with Sarah Feather Design and SGK



BEST WINDOW GRAPHIC Sponsored by Mad About Design

SHORTLISTED: Chelsea FC Megastore Nike Kit Launch with KGK Genix

Diesel – Superstore In collaboration with Mega Creative

Regent St, St James – Celebrating the Outdoors In collaboration with Wild VC

Stella McCartney – Get Back In collaboration with Hello Flamingo


WINNER:

Canada Goose – Footwear Launch In collaboration with Blacks



BEST INSTORE VM SOLUTION Sponsored by Minki Balinki

SHORTLISTED: Harrods – Casablanca In collaboration with Seen Display Stella McCartney – Get Back In collaboration with Hello Flamingo

The Design Museum – Bombay Sapphire In collaboration with Harlequin


WINNER:

John Lewis – Stags In collaboration with Sarah Feather Design



BEST INSTORE BRANDING/THEME Sponsored by Sarah Feather Design

SHORTLISTED: Beavertown Brewery – Beaverworld In collaboration with KGK Genix Harrods – Canada Goose Northern Lights In collaboration with Blacks

Nike – AGR In collaboration with Seen Displays

Selfridges – Smartech Playhouse In collaboration with Emerald House Associates


WINNER: Adidas – Prima Loft In collaboration with Blacks and the In House Display Team




BEST WINDOWS IN A MULTIPLE/BOUTIQUE Sponsored by SGK


SHORTLISTED Anya Hindmarch – I am a Plastic Bag In collaboration with Studio XAG

Hackett – Man of the Match In collaboration with Harlequin

Hermes – The Human Odyssey In collaboration with Studio XAG Jimmy Choo – YK Jeong In collaboration with Seen Display


WINNER:

Michael Kors – Spring 2020 In collaboration with Harlequin




BEST CHRISTMAS WINDOWS IN A LARGE INDEPENDENT/DEPARTMENT STORE Sponsored by Blacks

SHORTLISTED: Fenwick In collaboration with Propability

John Lewis – Give a Little Love In collaboration with Harlequin

Liberty – Peace, Love and Liberty In collaboration with Studio XAG

Selfridges – Two Faced In collaboration with Hello Flamingo


WINNER:

Harvey Nichols – Choose Harvey Nichols In collaboration with the In House Display Team



BEST LUXURY BRAND WINDOW/INSTORE Sponsored by Proportion London

SHORTLISTED:

Harrods – Chanel In collaboration with Blacks

Harrods – Gucci Reunions In collaboration with Harlequin Jimmy Choo – SS21 In collaboration with Seen Display


WINNER:

Hermes – The Human Odyssey In collaboration with Studio XAG



BEST USE OF MANNEQUINS IN A LARGE INDEPENDENT/DEPARTMENT STORE Sponsored by Hello Flamingo

SHORTLISTED:

Harvey Nichols – Reimagine In collaboration with In House Display Team

Selfridges – Autumn 21 In collaboration with HOL Group

Selfridges – Christmas of Dreams In collaboration with Probability and SDI


WINNNER:

Adidas – Tokyo Olympics In collaboration with HOL Group



BEST WINDOW/S IN A LARGE INDEPENDENT DEPARTMENT STORE Sponsored by KGK Genix


SHORTLISTED:

Caviar House and Prunier – Beluga Vodka In collaboration with Seen Display

Harrods Gucci Reunions In collaboration with Harlequin

Harvey Nichols Natural World In collaboration with In House Display Team

Selfridges Good Nature In collaboration with Propability


WINNER:

Harvey Nichols – Chasing Clouds In collaboration with the In House Display Team



MOST OUTSTANDING FEATURE/PROP Sponsored by Harlequin Design


SHORTLISTED

Arterial Group Belgravia In collaboration with Minki Balinki

Harrods – Dior Kenny Scharf Monsters In collaboration with Universal Display

Harvey Nichols Styled by Me In collaboration with In House Display Team

John Lewis Edinburgh Stags In collaboration with Sarah Feather Design


WINNER:

Liberty – The Tree of Liberty In collaboration with Studio XAG




Most INNOVATIVE PERSON IN VM Sponsored by Universal Display


SHORTLIST:

Robyn Foster – Reiss Amanda Davenport – Adidas Sian Roberts – John Lewis Linda Hewson – Selfridges Janet Wardley – Harvey Nichols


WINNER:

Janet Wardley Harvey Nichols



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